Becoming Facebook: the 10 challenges that defined the company disrupting the world

Pt. I. Setting the scene. The bell tolls : half the company it used to be

Finding your inner Zuck : everything at Facebook starts with Mark Zuckerberg, but it doesn't end there

pt. II. Challenges on the road from also-ran and Juggernaut. How Facebook turned down 1 billion

How Facebook became your lens on the world

How Facebook grows...and grows

How Facebook built a 10 billion business in three years

How Facebook goes fast

How Facebook beat Google

How Facebook became more than Facebook

How Facebook plays the long game

How Facebook wins the talent wars

How Facebook became the biggest of the the big

pt. III. The future. Messaging becomes the medium : two more giant apps and an artificial intelligence based on trillions of pieces of data

Connecting the next billion people : the most questionable business decision for the best reasons

"Transporting" a billion of us with VR and AR : building the last screen

What if Facebook "wins"? reknitting the Pangea of the mind

pt. IV. Parting thoughts. Failure isn't : Facebook doesn't always hit it out of the park, and that's a good thing

Nothing lasts forever? no technology company is immune to disruption.