Back to top
Languages & Display
English
Español
Display
Light Mode
Dark Mode
Navigation
Events
Museum Passes
Online Resources
Downloading and Streaming Services
Sign in
Your Account
Library Home Page
Library Hours & Location
Change Catalog
Help
Display Options
Languages
English
Español
Sign Out
Look for
Clear search
Keyword
Title
Start of Title
Series
Author
Subject
Call Number
Advanced Search
in Library Catalog
in Online Collection
in Articles & Databases
in Lists
in History & Archives
Search
Browse
»
Being direct: making advertising pay
Being direct: making advertising pay
Author
Wunderman, Lester
Publisher
Random House
Publication Date
c1996
Edition
1st ed.
Language
English
Book
Show Edition
Available from another library
Where is it?
See Full Copy Details
Place Hold
Add to List
SHARE
Description
Loading Description...
Published Reviews
Table of Contents
Loading Table Of Contents...
Excerpt
Loading Excerpt...
Author Notes
Loading Author Notes...
Subjects
Subjects
Advertisers
Advertisers -- United States -- Biography
Direct marketing
Direct marketing -- United States
Wunderman, Lester
More Details
ISBN
9780394540634
NoveList
Staff View
Loading Staff View.
Loading, please wait
...
