sect. 1. Designing strategies for avoiding risk. How to see gold where others see risk: identify more choices to get the gold
Three steps to design a low-risk strategy
Identifying multiple capability configurations
Designing strategies with low capability risks
Lowering capability risks with visible and invisible outputs
Organizations that can benefit from the outcome-to-objectives framework
sect. 2. The risks in growth and diversification strategy. When and how to use differentiation entry strategy
When and how to use a low-price entry strategy
Strategies to shape markets: products, process, and platform
Develop multiple migration paths
Appendix: Enron's incremental descent into bankruptcy: a strategic and organizational guide.