Introduction : Once upon a time... / Nadi Fadina and Luke Hockley
Section I. There was a prince/ss ... : The androgyne / vignette by Luke Hockley and Nadi Fadina
Transitional fantasies of masculinity / Terrie Waddell
Snow White and the Huntsman: the fairytale of gender and the female warrior / Luke Hockley
The second loss of androgyny: the fairytale of dualism / Nadi Fadina
Section II. The quest: the old wise helper and the magical object : Vignette / Luke Hockley and Nadi Fadina
Crumbling rejuvenation: archetype, embodiment and the 'aging beauty myth' / Josephine Dolan
Finding the golden egg: illusions of happiness in an age of consumer capitalism / Catriona Miller
The self-knowledge industry and myths of happiness / Ryan Howes
The shadow of redemption: the Grail and the self-knowledge industry / Joanna Dovalis
Section III. May all your wishes come true : Vignette / Luke Hockley and Nadi Fadina
Engaging marriage: rom coms and fairy tale endings / Heather Brook
The myth of authentic self-actualisation: happiness, transformation and reality TV / Greg Singh
A difficult task: Sarah Lund and the crime of individuated happiness / Alec Charles.
